Inspiring Change: Engaging NSW Firefighters in Vital Mental Health Research
Venn had the privilege of collaborating with Phoenix Australia and Twiga Group on a groundbreaking initiative aimed at enhancing mental health and wellbeing for NSW firefighters. Our role was to develop a communication strategy that encouraged firefighters to participate in a key research trial for a new mental health app, designed specifically to address their unique challenges.
Through a comprehensive process that involved stakeholder interviews and deep insights into the needs of first responders, we shaped a tailored engagement strategy. Our goal was to connect with firefighters on a personal level, addressing the real concerns they face around mental health and showing how this app could make a meaningful difference in their lives.
We understand that emotional resonance and trust are critical in the non-profit and social impact sector. For leaders like Emma Reynolds, securing funding and finding authentic, impactful stories is paramount. Our work was rooted in data-driven storytelling and a streamlined production process—key elements that make our partnership easy for busy CEOs to navigate, while ensuring strong ROI.
“It has been refreshing to work with a team that is so capable and flexible.”
We also know that philanthropists like David Thompson want to see tangible outcomes from their investments. Venn’s ability to showcase the measurable impact of mental health interventions through compelling, high-quality storytelling is what helps secure long-term funding for initiatives that truly drive change. Our content is designed not just to raise awareness, but to build a compelling case for ongoing philanthropic investment.
In addition to this project, we’ve created a series of films for Phoenix Australia, including content for PTSD Awareness Day and a five-part video series aimed at overcoming the barriers first responders face when seeking mental health support. The films are impactful, strategic, and designed to inspire action, whether encouraging firefighter participation or promoting broader mental health awareness.
At Venn, we craft powerful stories that inspire change and attract both donors and partners committed to creating lasting impact.
Our team is dedicated to making your mission seen, heard, and supported.
In the media
Phoenix Australia, PTSD Awareness changes lives: Youtube Video
EML, PTSD Awareness Day: eml.com.au
